Ready for another round up of fabulous fashion tech events? With the hundred-degree weather and your busy schedules, allow us to take the weight off your shoulders and do the planning. Here are some options for the next two weeks! If you can’t be at the beach, try to make it to some, if not all, of these interesting meetups! read more »
It takes two to tango. This classic idiom can be applied in so many ways, and even more so when your goal is to run a successful company. It has become very clear to us that brands–now more than ever–are starting to realize the effect that partnering with a startup can have, and vice versa. Startups forming a partnership with well-known brands, celebrities, famous bloggers, and already-established startups has an obvious value: immediate traction and media attention. They’re mutually beneficial and, when done right, a clever marketing strategy.
We’ve done some homework and picked our favorite collaborations amongst fashion startups, brands, and celebrities. Here’s the kickass list in no particular order: read more »
Last week, we announced our Style Startups program for fashion tech entrepreneurs. One of the amazing benefits is attending monthly master classes. This week, we’re ready to announce the first series of classes–and friend, they are sweet!
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We are so amazingly excited to bring you our latest baby–the Style Startups program. If you are an entrepreneur in the fashion-tech space, you’re going to want to be a part of this!
This exclusive membership program offers a wide variety of benefits that we put together based on a survey of your fellow fashion-tech entrepreneurs. We loaded the program to the brim with great benefits, and we’re keeping it exclusive so that everyone gets the most attention possible. read more »
More often than not, a soggy and water-logged evening inevitably results in a diminished turnout to an event–especially when said event is set to take place essentially outside. In this case, it may have been a blessing in disguise; the packed house suggested few were deterred by the rain, and instead it contributed a hazy ambiance. Moreover, it was integrated seamlessly–the two rows of dapper, suited-up gentlemen holding giant white umbrellas created a sexy, retro entranceway that only added to the swank and appeal of the evening. read more »
Our events calendar is still in the works so Mark It Down Monday is a great way for you to stay on top of what’s going down in the meantime!
Pull up your calendars to make sure the month of June is jam-packed with fabulous fashion-tech events. read more »
On Tuesday night, I had the chance to attend the first NYC Pinterest meetup at WeWork Labs. The event was moderated by Roger Wu, co-founder of Gift Finder, which is a next generation recommendation engine. The panel included Alex Topiler, Co-Founder of PinLeague; Victoria Song, Head of Biz Dev/Product Marketing at Tracx; Vanessa Rae who is a TV personality on The Today Show/MSNBC.com; and Aparna Mukherjee who contributes to the Wall Street Journal, NY Times, CNBC and more. Having this meetup shows what a driving force Pinterest is for brands. Is it the number one traffic driver for GE.
Here are some of the top points from the discussion: read more »
What can your brand do to develop content and capitalize on social media?
Emerging fashion designers and fashion-tech entrepreneurs gathered Tuesday night for the Open Source Fashion meetup, “The Business of Covering Fashion,” to hear what industry experts had to say. Moderated by OSFashion’s Pavan Bahl, the panelists included Ryan Kristopher (CEO of Verve Management), Laura Kudia (mobile strategist at Vogue and contributing editor at FMM), and Judy Licht (Founder and Editorial Director of First Comes Fashion). read more »
Dear daring lovers of fashion and technology, this week in our GCB recap we learn how to style that dreaded (but ubiquitous) garment: the tee shirt.
Though I think the head stylist on the show took the week off, we will raise a kumquat margarita, and look forward to Snuggle Time with Blake and a hug from Annie Potts at the end. [New to this series? Here is last week's recap, and the week before that. Glad you're here!] read more »