third wave fashion

Posts by: LizaK

The Affiliate Model: 4 Platforms to Know

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Everyone from bloggers to large publishers and even entire companies are finding ways to generate revenue through affiliate marketing. The kissing cousin to commissioned sales, affiliate marketing can be a great way to generate revenue without holding inventory.  We track 38 companies in our fashion tech database that use affiliate revenue as part (or all) of their business model. Let’s explore. read more »

Report: Fashion Tech in a New York State of Mind

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We’re so pleased to announce that the next issue of our in-depth monthly Fashion Tech Reports is out. This time, we explore the world of fashion tech through the lens of New York City. But first, we’ve packed this report full of juicy fashion tech knowledge. read more »

Please Don’t Forget Women: An Open Letter to the Editor-in-Chief of Inc. Magazine

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Dear Mr. Eric Schurenberg,

Please don’t forget that it’s not only white men who matter in today’s entrepreneurial landscape.

I’m sure you know that it’s nothing new to publish a business magazine with a white man on the cover; most of them do. But your Editor’s Letter in this month’s Inc. Magazine really got me hot under the collar… and then I started paying more attention to what I was seeing in your magazine. It was, in a word, shameful.  read more »

Video: State of Fashion Tech Keynote

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Want to know everything there is to know about the state of fashion tech? Grab some popcorn and enjoy our founder, Liza Kindred’s keynote on the subject.  read more »

Wanted: Fashion Tech Startup CTO

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Third Wave Fashion is actively seeking an experienced CTO on behalf of one of our clients. We’re looking for a technologist with experience in both ecommerce and the enterprise, with a preference for someone with experience in the fashion world. Our client is an early-stage startup with top-notch founders and board of advisors. It’s a truly exciting business that’s offering equity ownership to the right person. We prefer someone based in NYC. To find out more, please confidentially contact melissa (at) thirdwavefashion (dot) com.

If we haven’t met, we’re Third Wave Fashion. We consult for startups, brands, investors, and publishers to help them navigate the wild-and-crazy intersection of fashion and tech. We also have a database with over 10,000 data points about 650+ fashion tech companies, amazing monthly reports, meetup group,, and a blog. Sign up for our newsletter to stay in touch! 

 

Why You Should Quit Calling It “Fashion 2.0″

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When Darcy DiNucci coined the phrase Web 2.0 back in 1999, it was a wonderfully self-referential and descriptive way to talk about where the web was going next. It spoke of the interactive web, the social web, the web beyond static HTML pages. Well, we’ve moved beyond all of that… way beyond.

The phrase Web 2.0 was coined nearly a decade and a half ago. It doesn’t make sense anymore. read more »

Fashion Hackathons: The Good, Bad and Ugly

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Since the beginning of the month, two fashion hackathons have taken place here in New York City: this past weekend was Hearst Fashion Hack, organized by Hearst and AngelHack (and sponsored by us), and the previous weekend was the Decoded Hackathon, put on by the ladies behind the Decoded Fashion Conference. Both were great events in their own right.

We attended parts of both events (see our previous reports on Decoded and Hearst) and were both excited and a little disappointed by what we saw.  read more »

What Does Third Wave Fashion Do?

We’re in the process of a site refresh to better explain what we do, but in the meantime, enjoy this member profile video that the awesome team at We Work made for us!

3rd Wave Fashion from WeWork on Vimeo.

What is Fashion Tech?

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There’s no doubt about it: the fashion tech space has exploded. It has, by my count, 595 billion google search results, seven dedicated meetup groups with thousands of attendees, a half dozen conferences, and a dedicated startup accelerator. Further, we at Third Wave Fashion, track over 500 fashion tech startups in our own database. This space is big and expanding fast. But what, exactly, does “fashion tech” mean in these contexts? In short, it describes tech startups that are focused on the fashion world.

But it’s not quite that simple.

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7 Bits of Love for Lacquerous

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We announced the launch of Lacquerous, the “Netflix for Nails,” just a few short weeks ago, and since that time it’s been a whirlwind! We’re deep into the fund-raising process for the company, and we wanted to share some of the amazing press that we’ve had:

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