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It’s Time For Less Engagement

It’s Time For Less Engagement

This piece by our founder, Liza Kindred, originally appeared in our print magazine.  For far too long, “engagement” has been measured by how much time is spent on our websites, how many pages we can get someone to visit, or…
Connected Stores: Think Socially

Connected Stores: Think Socially

In our last post, we took a look at a few retailers who are nailing digital in their physical stores–and some who still need to get up to speed. While incorporating interactive physical technology is cool and innovative, it can…
Connected Stores: Who’s Nailing It Now

Connected Stores: Who’s Nailing It Now

Retailers have gotten the message that they need to up the technology ante in order for their stores to thrive. Customers want the best shopping experience, and it’s up to retailers to make their wishes come true. Nevermind online-only or…
Connected Stores: Who, What, and Why?

Connected Stores: Who, What, and Why?

Recently, much of the focus in fashion tech has been the implementation of new technologies in brick and mortar stores. Smart retailers have been moving in a digital direction in an attempt to better serve their customers–and drive more sales.…
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